It’s really hard to stay relevant these days, with the world moving so fast. Technology keeps advancing at an alarming rate. The Internet continues to grow and dominate discussion. Anything that was popular a year ago has already gone past people’s minds. If you want to stay on top, you have to keep working, or else you fade into the past. I was born in the 90s and any remnant of those days probably resides in the darkest corners of the world or up in attics collecting dust.
I wish I could slow it all down and have time to enjoy the things that are popular right now, instead of having to move on to the “Next Best Thing”. I’m usually one of the last to pick up something new and exciting because I don’t easily give into hype. By the time I hop on the popular bandwagon, the thing that was cool and trendworthy has already lost its luster or changed into something completely different. I haven’t even laid my hands on an iPhone – ever – and it’s going to celebrate its 10th anniversary next year.
I’ve recently been using the Wayback Machine to take a look at the way popular websites have grown and changed over the years and it’s quite interesting. Webpages from the early 2000s look so outdated and unprofessional with no uniformity or branding at all. I was looking at YouTube and saw that it started out as a simple place to upload and watch videos and then eventually developed into this immersive experience. The video player that is the focal point of the website has changed. It used to be this square box centered on the page with a jumble of sharing options and other buttons underneath – very messy and cluttered – and now it’s this beautiful widescreen rectangle siting snugly against the left side of the screen with no clutter at all. They’ve changed their layout a number of times, going with some that people loved to others that were totally disliked. I also took a look at some individual channels (like Smosh and PewDiePie) and how they started out from humble beginnings and have continued to please their fans today.
The pace of relevancy all depends on how people grow and change over time. How interests evolve. If a product or person doesn’t keep up with the times and how people change, it or they will won’t survive. With the “Yeah!” or “Nay” response getting even more clear and quicker, you have to really try hard to make something that is appealing to a wide audience.
If you could slow down an action that usually zooms by, or speed up an event that Nnormally drags on, which would you choose, and why?